Higher State Technology’s own Cindy Goldsberry is leading an engaging and thought-provoking Sales Xcellerator Workshop.
This 4 part series teaches other MSPs the ZFactor sales methodology. This unique methodology shows participants how to become more than just another IT Salesperson. It explains how to become a Value Creator for your clients. This is a thinking framework for creating meaningful sales and marketing conversations. These conversations, in turn, lead to long-term relationships that create lifelong customers.
Participants will leave this training not just learning the methodology, but having the opportunity to internalize it. This series supports participants in creating their own 90 Day Roadmap to plan and implement these changes in their own company.
2018 will continue to be tough in the world of sales and marketing for MSPs. The perception of commoditization, stale “me too” value propositions, and a more saturated local market will make revenue generation harder than ever. Cold calling and virtual campaigns, while definitely an important piece of the puzzle, are no longer going to be enough to break the seal and make a difference.
The ZFactor is a proven sales methodology that has positively impacted hundreds of organizations. The Xcellerate team has worked with Higher State Technology to customize and package this game-changing sales approach for the MSP community. The ZFactor methodology is a game-changing revenue generation strategy. It creates a predictable pipeline and increases top-line revenue.
In this 4-part series Cindy and Xcellerate Facilitator and Coach, Jeannine Edwards, are sharing this truly unique sales methodology.
- We differentiate by having a consistent focus on CREATING VALUE for our customers.
- Then, we become more STRATEGICALLY RELEVANT.
- And then we become IMPOSSIBLE TO REPLACE.
How? By creating and cultivating relationships.
The Sales Xcellerator Program will empower you to:
- Identify what it means to be strategically relevant to your current and prospective customers
- Ensure your customers understand WHY they need YOU
- Build authentic relationships
While this session of the 4 part series has already begun, you can find more information about the Sales Xcellerator series here. If you are interested in joining a future learning series, contact Xcellerate.
Cindy’s book is also available here for purchase.